How to Use an Amazing Landing Page Video the Right Way!
Amazing Landing pages, Don’t think we’re trying to tell you that if you don’t XYZ, your video using efforts are all for not. Although, it is imperative that you understand there are wrong ways to use media—especially on landing pages.
You can’t just throw down some lawn chairs and put a bag of chips on the table. These are your potential customers and guests. Let’s try to put together a grand event so that those who come will be compelled to stick around.
This is your venue to the party you hope to put on. If you’re looking to have (or have already) a professional video to put on the landing page, you’ll want something suitable to host it.
Remember the video is going to be the eye catcher. You wouldn’t get decked out for a fish fry the same way you would the Oscars, right?
Is there are landing page that people have to visit to get in touch with you? Try creating a video here that addresses a FAQ that people have. It helps them to make their decisions without having to leave the page; with video, you also get your point across faster. Most importantly, hearing a human voice during this crucial stage of the marketing funnel inspires confidence.
The page is just enough to prove legitimacy while staying focused on converting attendees.
It wouldn’t be a video landing page without some form of moving pictures on the screen. The short video you have will definitely be the Belle of the ball.
This one doesn’t just speak for the video, but everything that leads up to the visitor watching. The ad that brings them in should look similar to the page and video. The video should have similar coloring (if necessary) and speak about the exact thing foretold via the ad.
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