To Make a Successful Video, Don’t Underestimate Your Audience Adam Lisagor, founder of Sandwich Video, has been described as the “director of choice among Silicon Valley startups looking to gain visibility” by Bloomberg Business, and his impressive client list includes Facebook, Square, Airbnb, and Slack. “Don’t talk down to your audience, talk with them” is a common piece of advice for public speakers. It’s actually very important for making an effective video as well. Don’t […]
How to Use an Amazing Landing Page Video the Right Way! Amazing Landing pages, Don’t think we’re trying to tell you that if you don’t XYZ, your video using efforts are all for not. Although, it is imperative that you understand there are wrong ways to use media—especially on landing pages. You can’t just throw down some lawn chairs and put a bag of chips on the table. These are your potential customers and guests. […]
4 Tips for Telling a Story with Marketing Video How do you know your personalized video has all the ingredients of an engaging experience that will inspire people to become customers? We’ve rounded up the best practices of marketing videos designed to drive leads and take your business to the next level. Follow the links below each practice for resources on how to implement them. Personalized video uses data such as name, email, and images […]
4 Tips for Telling a Story with Marketing Video Every great marketing video has a few key takeaways. Focusing content around a clear theme or idea illustrating why a viewer or prospective customer should choose your business is central in storytelling — and especially in capturing people’s attention in a saturated world wide web. In today’s online world, businesses have seconds to win over customers with video; that makes it tempting to pack a list […]
Top 3 Secrets of A Successful Product Presentation A great product presentation blends two important components: the presenter’s delivery of the information and the visuals that illustrate it. Pitching your product ideas to investors and colleagues means packaging information into a presentation that persuades your audience to take action. This is what ultimately makes a successful presentation. Being clear about what your product is and how it helps your viewers is they key to capturing […]
