4 Tips for Telling a Story with Marketing Video How do you know your personalized video has all the ingredients of an engaging experience that will inspire people to become customers? We’ve rounded up the best practices of marketing videos designed to drive leads and take your business to the next level. Follow the links below each practice for resources on how to implement them. Personalized video uses data such as name, email, and imagesRead More

4 Tips for Telling a Story with Marketing Video Every great marketing video has a few key takeaways. Focusing content around a clear theme or idea illustrating why a viewer or prospective customer should choose your business is central in storytelling — and especially in capturing people’s attention in a saturated world wide web. In today’s online world, businesses have seconds to win over customers with video; that makes it tempting to pack a listRead More

Top 3 Secrets of A Successful Product Presentation A great product presentation blends two important components: the presenter’s delivery of the information and the visuals that illustrate it. Pitching your product ideas to investors and colleagues means packaging information into a presentation that persuades your audience to take action. This is what ultimately makes a successful presentation. Being clear about what your product is and how it helps your viewers is they key to capturingRead More

Have you planned your video strategy for 2017? Have you planned your video strategy for 2017? If not it is better to do it now as with the advances in technology, and low cost of equipment, Video marketing has been growing at an alarming rate, but I believe that this is just the tip of the iceberg and that any company that does not have an aggressive Video Marketing Strategy for 2017 is going toRead More

Publishing a lot of content and optimizing that content so it gets found in search engines is an important part of inbound marketing. And when we say “content,” we don’t just mean the written word. Videos are an important part of content, and given that YouTube is by far the most popular video website, you should be publishing videos there — Search Optimize Video even if you are a B2B company. Before we dive intoRead More