Tips for improving marketing videos in london Tips for improving marketing videos in london. 1. Create a Storyboard and/or Shooting Script The best marketing videos don’t just happen – they’re a result of meticulous planning and preparation. Before you even think about getting your camera equipment ready, consider putting a storyboard and shooting script together. Storyboarding helps you figure out exactly what shots you need before you start filming, and a shooting script is like […]